About
We run marketplace businesses hands-on — and build the software we wished existed. That mix is the whole agency.
SellerUp is a software agency that builds custom AI automation, AI agents and bespoke internal software for marketplace sellers — primarily on Amazon and Allegro, and also on Kaufland, Castorama and other European platforms.
Two lines of work: engineering — AI agents, workflow automation, custom analytics and internal platforms — and hands-on marketplace services: launches, product analytics, consulting, and team training.
We don’t sell subscriptions. We build systems that become part of your team, and we teach your people to run them without us.
The tone we work in: numbers over adjectives, honest go/no-go answers, and no “boilerplate proposals”.
Forbes Ukraine, 3 November 2023 — commentary on why Ukrainian entrepreneurs choose Allegro: broad audience, seller support, simple market entry, reasonable fees.
Read on Forbes.uaYouTube
We host podcasts and live streams about everything AI on Amazon and in e-commerce — practitioners, tools, agents and real numbers.
A conversation about how Chinese sellers came to dominate Amazon categories, and why logistics economics is what pushes most other sellers out.
Recorded in Russian. Original title: Почему китайцы захватили Amazon и как логистика убивает 99% продавцов | Виталий Савриго
How AI agents are wired into Amazon PPC through OpenClaw and an MCP server, and what running them at that scale actually costs in tokens.
Recorded in Russian. Original title: AI-АГЕНТЫ В AMAZON РЕКЛАМЕ: OpenClaw, MCP-сервер и $500 в день на токены | Геннадий Харченко
Why AI on Amazon is not a shortcut but a way to raise the ceiling of what a seller’s team can do against its competitors.
Recorded in Russian. Original title: AI в АМАЗОН не упрощает работу — он делает тебя опаснее для конкурентов | Олег Забелич
The fastest way to start is the form below — it goes straight to the founder.
Your time and ours is expensive, and we would rather spend it well. Instead of cold calls we book a video call, put it in the calendar, and talk specifics — online or in person.
Whatever you came for — AI automation and agents, custom software, consulting or training, or an Allegro launch and promotion — fill in the short form below and we’ll come back within one business day.
Start a conversation
A short brief is enough. Vladislav replies personally within one business day — with a clear yes/no and next steps.