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Demand analysis
We analyse demand for the end product category and measure one year of market volume.
Product & niche analytics on Allegro.pl
Sales forecast, demand, competitor, and seasonality analysis — plus a video consultation on the results. Before you invest in a launch.
Why analyse the niche before launching
Allegro.pl is Poland’s largest online platform, open to any seller. Roughly one in three Polish shoppers starts their product search directly on Allegro — and nearly all of them buy there. More than half of shoppers who start on Google also finish their purchase on Allegro.
Predicting whether a product will sell on Allegro is genuinely hard. By our internal statistics, 5 out of 10 studies show the product should not go to market in its original form.
To avoid wasted spend and risk, the niche has to be analysed up front.
What's included
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Competitor analysis
We research competitors on the platform: sales volume and competition level.
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Competing-product analysis
We study the strongest products in the niche and give recommendations for launching yours.
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Demand seasonality
We look at sales across the year and advise on seasonal demand patterns.
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Sales forecast
Based on the data, we build an indicative best-case and worst-case sales forecast.
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Video consultation, up to 60 min
A personal session: we walk through the report, answer every question, and give launch recommendations.
Want to see what the report looks like?
Niche research is a full study of a product group on Allegro.pl: an indicative sales forecast, a competitor breakdown, and answers to the key market-entry questions. Does the product need adaptation, which items in the range are worth launching and which are not, and what price to set.
Download a sample report for 1 category and 1 product — and see for yourself that this is the information you need.
Download a sample reportPricing
Product analytics on Allegro.pl
from €900
Video consultation up to 60 minutes included
Fill in the formFAQ
What do I get in the end?
A report on your niche: demand, competitors, seasonality, a best-case and worst-case sales forecast, and product and pricing recommendations.
Plus a personal video consultation of up to 60 minutes where we walk through the report and answer everything.
What if the analysis says I shouldn’t launch?
That is a result too — it saves your launch budget. By our statistics this happens in roughly half of the studies.
In that case we recommend what to do: adapt the product, change the range, or look at another niche.
How many products does the analysis cover?
The base format is one end category (niche) with a breakdown of competing products. If you have several niches, we quote them separately — just write to us.
Recent work
Three problems we built solutions for.
Each case is a production system shipped for a real seller. Short summaries below — full write-ups linked under each card.
01 Supply chain · Forecasting
Forecasting delivery and procurement from China to Amazon and other marketplaces.
Custom pipeline that predicts inbound timing, reorder windows, and out-of-stock risk across Amazon and other marketplaces — factoring supplier lead times, freight routing, and inventory burn rate.
Read the case study 02 Operations · Amazon
Custom internal system for an Amazon seller.
Server-side platform unifying stock, orders, suppliers, and resource planning. One source of truth for the operations team — instead of seven scattered spreadsheets.
Read the case study 03 Multi-marketplace · Aggregation
Unified data layer across European marketplaces.
Connectors for Allegro, Amazon, Kaufland, Castorama and others — sales aggregation, ads orchestration, unit economics, and operational dashboards in one place.
Read the case studyRequest
Want to order Allegro.pl analytics?
We’ll do it properly, with your situation in mind. Describe the product or niche, your sales model, and links to your channels — we’ll reply with specifics.
- Reply within 1 business day
- Honest go / no-go answer
- No “boilerplate proposal”